Who is Salestrakr? That's simple:

Salestrakr is an innovator in sales force automation technologies. Our first product, Salestrakr, is the first great "Web 2.0" sales force automation system. Salestrakr is a system salespeople WANT to use, not a system they HAVE to.

The company was founded and is run by two Atlanta technology veterans.

Paul Freet is the company's Chairman and Chief Architect. He designed and developed the Salestrakr application. Paul has a Bachelor of Electrical Engineering from the Georgia Institute of Technology. Paul is a serial entrepreneur, having previously founded both Racemi and TruSOLUTIONS. Paul is also a Commercialization Catalyst with Georgia Tech's VentureLab, helping Professors to create startups based on the technology they have created. Paul has been inducted into Georgia Tech's College of Computing Academy of Distinguished Engineering Alumni.

Steve Youngblood is the company's CEO and as well Chief Customer Advocate. Steve has a Bachelor of Business Administration from the University of Florida and a MBA from the University of North Carolina at Charlotte. Steve launched international operations for several companies, including Harbinger. He also founded his own company, Motionspeak.